The number one reason that a new business should join a coworking space is for the community support. Opening your own business is scary. It’s a huge risk personally and professionally. Coworking members will support you. They will let you bounce your ideas, give you honest feedback, and cheer you on when you have a success. It’s a ready-made, diverse support mechanism just waiting for you to walk in and join. We have named numerous businesses, changed website flow and even tasted products at Link.
Why Comapnies are Teaming Up with Coworking Sites
According to the 2013 Global Coworking Census, which surveyed 2,498 coworking spaces in 80 countries, Europe has the largest coworking presence, followed by North America and Asia. A growth segment in business leasing contracts, coworking sites have increased by 89% since 2012, a growth of more than 300% from 2010.
Business incubators are a great source of such intelligence. And supporting these ventures in a coworking space can enhance that value tenfold – shared spaces are often comprised of a number of savvy ventures waiting to be bought and capitalized on. Sponsorship of coworking enterprises allows large companies to donate finance, time and resources across sectors in a single contribution – and often get tangible returns.
Coworking spaces with corporate partners put start-ups and entrepreneurs in contact with high profile business networks that can have impact far into the future. And the resulting exchange of knowledge and ideas is a highly sought after resource for major organizations and their professionals. Smart professionals acknowledge that interacting with emerging names and startups in their fields at these sites is a substantial boon for their own careers.
Coworking spaces aren’t just good for those starting out – they’re also good for well-established, multinational corporations. Everyone wins. And it’s for this reason that the future of coworking partnerships with large organizations is bright.